Thursday, December 07, 2006

Local nonprofits tap the power of YouTube

California Coastal Commission,City Council,Malibu Beaches: "Launched in late 2005 with an initial investment of $3.5 million, and recently purchased by the Internet giant, Google, for $1.65 billion, YouTube has afforded under-funded video artists and citizen journalists the opportunity to post their 'home videos' to a potential market of hundreds of millions of users.

And now, two local nonprofits have launched web campaigns on YouTube: the California Wildlife Center and the anti-LNG activists with Coastal Advocates.

Victoria Harris, spokeswoman for the California Wildlife Center, said the decision to tap YouTube was a function of economics: 'We are funded purely on private donations and YouTube is free.'"