Does online engagement lead to more money? | NTEN: The Nonprofit Technology Network

Does online engagement lead to more money? | NTEN: The Nonprofit Technology Network: "Does online engagement lead to more money?
Submitted by Ali on Fri, 06/08/2007 - 10:20am.
Fundraising | nonprofit technology | NPTech | NTEN

Does online engagement help nonprofits raise money?

At first glance, this seems like a pretty straightforward question: engaging potential donors with your nonprofit’s mission is one of the most powerful cultivation tools you can employ, so it stands to reason that offering people a way to get involved through online advocacy, and keeping them informed with an online newsletter, would naturally garner more money for your organization."