Nonprofits tap online networks to raise funds | Philly | 05/15/2009

Nonprofits tap online networks to raise funds | Philly | 05/15/2009: "Nonprofits across the country - more than 85 percent use social media, according to a new survey - want to replicate that success. In an economy where purse strings are triple-knotted, the strategy has particular appeal.

But even though some national groups, such as the Humane Society, have had huge success reaping donations through social giving, many others have not come up with a successful strategy."