Tuesday, April 13, 2010

How to Use Twitter to Connect Your Organization’s Brand with Your Own | Rosetta Thurman

How to Use Twitter to Connect Your Organization’s Brand with Your Own | Rosetta Thurman: "oung nonprofit professionals often express reluctance in building their personal brands because they don’t want to “overshadow” the work of their organization. They feel that since they’re in the nonprofit sector to help others, it shouldn’t be all about them. Well, I’ll show you how you can do both! Let’s look at a great example of this with Andrea Snyder from the Grants Collection at the Pratt Library in Baltimore. Andrea represents her organization using Twitter. And I’d say she’s definitely doing it right."

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