Artisanal Social Media Marketing | Adweek

Artisanal Social Media Marketing | Adweek: "I hate to say this, but our reliance on publishing tools [can be a hindrance]. For the most part, you always see better performance using native publishing platforms out of the gates," said Chris Tuff, svp, director of earned and emerging media at 22squared.

Why is manual better? Well, it forces marketers to confront how others are using the program. That prevents a brand from completely hijacking a platform to communicate some on-brand message sanitized to the point of emptiness. "Brands need to be acting more and more like people," Tuff said. "What better way to do that than to force them to use the same mobile experience [as regular users]."

Giving Hearts Day is Thursday: Nonprofits hope to benefit from 24-hour online fundraising event | The Jamestown Sun | Jamestown, North Dakota

Giving Hearts Day is Thursday: Nonprofits hope to benefit from 24-hour online fundraising event | The Jamestown Sun | Jamestown, North Dakota: Giving Hearts Day is a 24-hour online fundraising event hosted by The Dakota Medical Foundation and the Impact Foundation. Contributions of $10 to $4,000 to participating charities will be matched by the DMF.

My Top 10 Sources for Social Media Tips

My Top 10 Sources for Social Media Tips: Nonprofits are learning how to make friends, influence the zeitgeist, and raise money through their social networking channels. Best practices are evolving swiftly. The only question now is how do you keep up?

You could start by bookmarking these blogs that I have found to be indispensable social media resources. They only represent a small fraction of the available universe, but these particular ones keep surfacing in my world.

Nebraska Partnership for Philanthropic Planning : Programs : Newsroom

Nebraska Partnership for Philanthropic Planning : Programs : Newsroom: All it takes is one person to start a movement. And NBC News correspondent Ann Curry proved that statement to be true. After the devastation that took place at Sandy Hook Elementary school in December, Curry posed a simple statement on Twitter that caused a viral movement.

“Imagine if all of us committed to 20 mitzvahs/acts of kindness to honor each child lost in Newtown. I’m in. If you are RT #20acts.”

Tech's new entrepreneurial approach to philanthropy

Tech's new entrepreneurial approach to philanthropy: Facebook CEO Mark Zuckerberg was giving $500 million worth of his stock to the non-profit Silicon Valley Community Foundation, which helps donors manage and identify charitable funds that are in line with their philanthropic passions.