How To Tweet Your Way To Your Dream Job | Fast Company | Business Innovation

How To Tweet Your Way To Your Dream Job | Fast Company | Business Innovation

How My Mom Thinks Search Engines Work | SEOmoz

How My Mom Thinks Search Engines Work | SEOmoz: With Mother’s Day in many countries having just passed (I learned this week that the UK celebrates Mothering Sunday earlier in the year), I thought it would be fun to have a conversation about SEO with one of the most incredible people on the entire planet: my mom. I asked her about what it is she believes our industry does on a daily basis as well as how she thinks search engines function in general.

MediaShift Idea Lab . How FrontlineSMS Helped an Indonesian Community Clean Up a River | PBS

MediaShift Idea Lab . How FrontlineSMS Helped an Indonesian Community Clean Up a River | PBS: using sms

Hapsoro was a man who always actively sent SMS to all our friends to participate in regular KPC Bogor activities, especially to remind them to get them involved with cleaning the river. With an old mobile phone, he used to send messages one by one to the numbers in his phone book. The day after we decided to keep KPC Bogor alive, I asked permission from Hapsoro's wife, Yuniken Mayangsari, about whether we could keep using his phone number to send SMS to all the subscribers. She gave me the phone at once without hesitation.

Six Essential Mobile Marketing Strategies for Nonprofits | Stanford Social Innovation Review

Six Essential Mobile Marketing Strategies for Nonprofits | Stanford Social Innovation Review: More than 130 million Americans own smartphones. Add desktop computers, tablets, and laptops to the mix, and there are more Internet-connected devices in the United States than there are people. Skyrocketing mobile web traffic numbers have Comcast analysts predicting that mobile web surfing will overtake desktop surfing by 2014. Still, most NGOs and nonprofits don’t have a mobile marketing strategy in place and so are missing out on new ways to connect with supporters. Worse, they may be unintentionally harming their organizations’ brands by brushing off the mobile sea change.

Here are six mobile strategies every nonprofit marketer should know.

Ushadhidi's rugged BRCK, 'the backup generator for the internet' (Wired UK)

Ushadhidi's rugged BRCK, 'the backup generator for the internet' (Wired UK): Sometimes, when you need access to the web the most is when it's most likely to be hard to find. It could even be a matter of life or death. So having a backup connection that you can carry in your pocket, that will work from Windhoek to Williamsburg, sounds like a good idea. That's the concept behind Ushahidi's BRCK.