Friday, May 30, 2014

Infographic: 10 Ways To Optimize Your Nonprofit’s Emails | Tech Impact Blog - Leaders in Non-Profit Technology

Infographic: 10 Ways To Optimize Your Nonprofit’s Emails | Tech Impact Blog - Leaders in Non-Profit Technology: According to Sikich, a managed services firm, the vast majority of digital marketers see email as offering the best marketing ROI, and 62% of B2B marketers are planning to increase their spending for email marketing. Those are some pretty convincing numbers.

If your nonprofit has not been taking full advantage of that email list, now is the time to start. Here are 10 tips to help your nonprofit get its email marketing off t

Thursday, May 29, 2014

Wednesday, May 28, 2014

10 Things To Know When Choosing Your Nonprofit’s Software | Tech Impact Blog - Leaders in Non-Profit Technology

10 Things To Know When Choosing Your Nonprofit’s Software | Tech Impact Blog - Leaders in Non-Profit Technology: Software is an integral part of running any business or organization effectively. It allows your nonprofit to communicate effectively, save files, work faster, and accomplish your mission sooner.

Equally as important is choosing the right software for your nonprofit. Because a lot of nonprofits are on strict budgets, it is imperative to get it right the first time.

Here are 10 things your nonprofit needs to know when choosing the right software, on the right budget, and at the right time.

Tuesday, May 27, 2014

Hopes for the Dot-NGO Designation - NPQ - Nonprofit Quarterly

Hopes for the Dot-NGO Designation - NPQ - Nonprofit Quarterly: Public Interest Registry, the American domain regulator responsible for the top-level .org domain suffix, is offering Australian nonprofits the chance to switch to an .ngo or .ong domain in October. (The latter is for use in regions where Romance languages are prevalent.) Currently, many Australian nonprofits use the suffix .org.au, which is administered by the same regulator.

In addition to the distinctive .ngo, users will be listed in Public Interest Registry’s global NGO directory, and have access to a robust community portal. Via the portal, charities can customize profile pages, showcase their activities, and collect donations. Public Interest Registry is saying this will revolutionize the way that NGOs around the world connect with each other, with new partners, and potentially with donors as well. Although the portal will not take commission on donations, at this point it will be the e-commerce vehicle for donors

Young People Are Skeptical of Information Learned on Twitter - Pacific Standard: The Science of Society

Young People Are Skeptical of Information Learned on Twitter - Pacific Standard: The Science of Society: t’s reasonable to fear that social media could exacerbate this problem. With news feeds giving us constant updates from many sources—some reliable, some not—it’d be very easy to conflate fact with conjecture.

So a new research paper from Michigan State University is particularly welcome. It finds that a sample of college students were, in fact, less likely to fall for false information if it had been presented to them in a Twitter format.

The Essential Landing Page Checklist: 16 Things You Need to Double Check

The Essential Landing Page Checklist: 16 Things You Need to Double Check: Whether you're setting up a landing page for the first time or the billionth time, it's easy to forget something. Though it's just one page on your website, there are lots of moving parts you need to juggle. Some of those moving parts are more important than others -- if they get dropped in the chaos, you will lose out on valuable conversions.