UK Fundraising | News | MSN creates fundraising search engine to benefit NSPCC: "MSN creates fundraising search engine to benefit NSPCC
by Howard Lake
10 Apr 2006
Online search company MSN has set up a version of its web search facility which will generate income for children's charity NSPCC. The Clicks Count campaign will raise funds for every search carried out at clickscount.co.uk.
Simon Webbe, former member of boy band Blue, joined soap stars Sheree Murphy and Shobna Gulati and GMTV weather presenter Claire Nasir to launch the new service.
Elaine Dodds, the NSPCC's head of corporate fundraising, said: 'All the best fundraising ideas are simple and this one really couldn't be simpler."
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