Facebook Applications: the Future of Fundraising? Probably not. » The Bivings Report

Facebook Applications: the Future of Fundraising? Probably not. » The Bivings Report: "Facebook Applications: the Future of Fundraising? Probably not.
Posted on June 18th, 2007
By Erin Teeling in Social Networks, Social Responsibility

When Facebook Platform launched at the end of May , the move was met with surprise and delight from online marketers and software developers who have been hoping for a way to access the social network's huge audience of college-aged users. The Platform allows software developers to design custom applications people can install for their profiles. These applications have a wide range of uses, including advertising, fundraising, and apps that are just for fun."