WCAV - News-Non profits Increase Their "Googlejuice"

WCAV - News: "Jaggers says local non profits can save on time and money if they forgo sending out traditional newsletters or mass e-mails and start updating their support base through an online journal. Blogging also ups non profits' google juice, a catchy way to explain that having a blog increases web presence. Now, local non profits are hopping on the blogging bandwagon to maximize their support base."