Tuesday, April 15, 2008
Nonprofits find profits in mobile - RCR Wireless News
Nonprofits find profits in mobile - RCR Wireless News: "Nonprofit agencies have long rejected text-to-donate campaigns as too expensive. Traditional revenue-share models forced them to sacrifice 50% or more of contributions, and nickel-and-dime fees for short codes and other mobile must-haves left them with precious little to show for their efforts."
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