Advice From the Front Lines on Branding Via Social Media : By Abny Santicola : FundRaising Success

Advice From the Front Lines on Branding Via Social Media : By Abny Santicola : FundRaising Success: "In the session 'Effective Branding in a Social Media World' presented at the 2009 Bridge Conference held just outside Washington, D.C., in late July, presenters Holly Ross, executive director of NTEN; Bev Stanton, Web manager for National Parks Conservation Association; Wendy Harman, social-media manager for the American Red Cross; and Danielle Brigida, social-media outreach coordinator for the National Wildlife Federation, talked about the ins and outs of branding and shared tips for ensuring organizations stand out in online social networks."