The NonProfit Times - The Leading Business Publication For Nonprofit Management

The NonProfit Times - The Leading Business Publication For Nonprofit Management: "Time, Resources Slow Nonprofit Social Media Adoption

The responses of 1,295 nonprofit executives show that 91 percent raise money online, but only 58 percent of those nonprofits use social media for fundraising. Sharing their story, building a community, public relations, and donor engagement/retention -- not raising funds -- were listed as the nonprofits’ top reasons for engaging in social media."