Wednesday, July 21, 2010

Online Fundraising Best�Practices - Online Fundraising, Advocacy, and Social Media - frogloop

Online Fundraising Best�Practices - Online Fundraising, Advocacy, and Social Media - frogloop: "Did You Know?

* 300 billion was raised in 2008 (Giving USA);

* $15 billion was raised online in 2008 – a 44% increase over 2007) (Blackbaud);

* $21 million has been raised by Causes since its launch three years ago;

* 30% of online giving happens in December. (2008 donorCentrics Internet Giving Collaborative Benchmarking Analysis);

* The average online gift was $144.72, according to BlackBaud though M&R’s benchmark study noted that the average one time online gift was $81."

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