Charities Go Online for Holiday Giving - Prospecting - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Charities Go Online for Holiday Giving - Prospecting - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: "Charities Go Online for Holiday Giving

By Peter Panepento

If your organization is planning to incorporate more online fund raising this holiday giving season, you are not alone.

Holly Hall notes in the latest issue of The Chronicle that nonprofit groups are pushing more of their resources into e-mail, social media, and online solicitations as part of their year-end fund-raising mix."