Social Monitoring, the Basics | eMarketing & Commerce (eM+C)

Social Monitoring, the Basics | eMarketing & Commerce (eM+C): "Being able to monitor the perception of your brand or service is a great benefit of online collaboration. Here are six basics to keep in mind when using or embarking on this type of measurement."

Fund Raiser Seeks -- and Shares -- Advice on Social-Media Tools - Philanthropy.com

Fund Raiser Seeks -- and Shares -- Advice on Social-Media Tools - Philanthropy.com: "Fund Raiser Seeks -- and Shares -- Advice on Social-Media Tools

Six months ago Jason Dick, a college development officer in Redmond, Wash., put out a request on his blog, A Small Change, to get tips from other fund raisers on how to effectively use networks like Twitter and Facebook to raise money."

Facebook Turns to the Crowd to Monitor the Crowdies | Technomix | Fast Company

Facebook Turns to the Crowd to Monitor the Crowdies | Technomix | Fast Company: "It's called the 'Facebook Community Council' and according to the group's motto it exists to 'harness the power and intelligence of Facebook users to support us in keeping Facebook a trusted and vibrant community.' This all sounds very lofty, very un-dictatorial and much more hippyish, power-to-the-people than Facebook sometimes seems, with moves like its blanket decisions on user-privacy."

Conversation Agent: How To Fail Your Way To Social Media Success

Guest post by Beth Kanter on Conversation Agent

Conversation Agent: How To Fail Your Way To Social Media Success: "two years ago, I made a screencast about Web Analytics for Nonprofits that covered the basics of using google analytics, web metrics, and some nonprofit case studies featuring Laura White and the Idealist. That's just about when I discovered Avinash Kaushik's blog, Occam's Razor and his first book on Web analytics."

Don't Cut Corners With Your Website - Online Fundraising, Advocacy, and Social Media - frogloop

Don't Cut Corners With Your Website - Online Fundraising, Advocacy, and Social Media - frogloop: "s your nonprofit planning to upgrade your website in 2010 such as migrating it to a content management system or a new one - but don't want to change a thing about it otherwise? In an uncertain economy I can see where nonprofits are coming from. They feel the need to maker publishing easier and get more staff involved in producing content. Both of these things are great goals, but if you're doing just that then you're missing a huge opportunity."