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Friday, July 06, 2012
Refuge's abuse film deserved to go viral - Civil Society - Fundraising - Blogs - providing news and in-depth coverage of charities, voluntary organisations and not-for-profits
Refuge's abuse film deserved to go viral - Civil Society - Fundraising - Blogs - providing news and in-depth coverage of charities, voluntary organisations and not-for-profits: So Refuge should be applauded for their canny move in asking make-up artist to the YouTube audience, Lauren Luke, to front their latest campaign to combat domestic violence - 'Don't cover it up'. Their reward of going viral, with almost 500,000 hits in one week, and coverage on Sky News, Channel 5 news, Telegraph, Guardian, Huffington Post, gossip magazine Jezebel, and of course civilsociety.co.uk, is well deserved.
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