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Tuesday, August 28, 2012
While No “Holy Grail,” Razoo Reports Fundraising Success - NPQ – Nonprofit Quarterly - Promoting an active and engaged democracy.
While No “Holy Grail,” Razoo Reports Fundraising Success - NPQ – Nonprofit Quarterly - Promoting an active and engaged democracy.: Razoo, a platform providing online giving methods and solutions to nonprofit organizations, has been the driving behind 15 “Give to the Max” events across the country. These Give to the Max days are 24-hour races in which regional nonprofits compete to raise the most money, and the events have raised awareness and funds for organizations from Greater Washington to Minnesota to Alabama, as NPQ noted earlier this year. Since 2007, Razoo has helped 14,000 organizations collect a total of $100 million. “People tend to think of online as removing the personal quality of giving, but it does provide us with powerful ways of continuing to engage donors post that first donation,” says Razoo Executive Director Lesley Mansford. “So it’s the beginning of a dialogue and relationship.”
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