Wednesday, July 10, 2013

Nonprofit Trends: Technology and Transformational Change | Marc Chardon

Nonprofit Trends: Technology and Transformational Change | Marc Chardon: f we're connected in all these ways, then why shouldn't we also be connected to the nonprofits we either support or rely on for services? We can. Today, mobile computing is enabling nonprofits to always be present to those who care about them and to be more efficient in how they engage donors and customers by giving them anytime/anywhere access through their phones, iPads and so on. This access helps the donor feel connected to the cause, on his or her own terms, not the nonprofit's. And it helps the customer or recipient of a nonprofit's services see that the organization is really there for them, all the time. And in terms of nonprofit management, mobile technology is equipping staff members to stay in the loop wherever they are -- at home, on an errand or on the road. It's empowering them to step away from the computer and be more effective in the field.

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