Hyperlocal Bets On Nonprofit-Focused Retool | NetNewsCheck.com: A Massachusetts-based hyperlocal has relaunched this month, betting on a unique nonprofit-focused content model to drive Web traffic.
As the debate rages on in the local digital media community as to whether hyperlocal news ventures can scale, Xtraxtra.com’s management team says they’re confident the site’s niche play — charities and nonprofits — and minimal expense structure (contrary to the corporate overhead of AOL’s Patch) will equal succes
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