5 Ways to Harness the Awesome Fundraising Potential of #GivingTuesday | Kivi's Nonprofit Communications Blog: "What was this seismic philanthropic event? Giving Tuesday.
Founded in 2012, Giving Tuesday is a global day dedicated to giving back, a compassionate response to the consumerism of Black Friday and Cyber Monday. Last year more than 10,000 organizations worldwide participated in Giving Tuesday."
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