Meet GoodWorld, the start-up that wants to make giving to charity as easy as using a hashtag - The Washington Post: "It’s easier than ever to spend money on a cab or music thanks to services such as Uber and iTunes. But how about giving to charity? The start-up GoodWorld wants to let Facebook and Twitter users make donations to their favorite charities by simply using a hashtag.
If a charity registers with GoodWorld, interested donors can use #donate in a tweet or Facebook post and announce their intent to give money to a favorite cause."
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