'Facebook is the most important tool for successful crowdfunding'

'Facebook is the most important tool for successful crowdfunding': "Crowdfunding is most successful if charities promote campaigns heavily through Facebook and other social media, try to raise small amounts, and go public with money already committed, an audience of fundraisers heard last week.
Eleanor Harrison, chief executive of GlobalGiving, a charity crowdfunding platform, said that use of Facebook was the single most important tool for success in crowdfunding."



'via Blog this'