Five Things We’re Forgetting When We Take Our Fundraising Online | Network for Good Learning Center - Learn how to raise money online for your nonprofit

Five Things We’re Forgetting When We Take Our Fundraising Online | Network for Good Learning Center - Learn how to raise money online for your nonprofit: "Remember the days before the Internet? No websites. No email marketing. No Facebook. No 'donate now' buttons (oh, the horror!). We're not sure if that world is more or less scary than the one we're working in now: Twitter, CAN-SPAM, Web design and all sorts of other new tools, rules and jargon we need to learn.

But for all its differences and idiosyncrasies, development, marketing, executive and volunteer staff should feel encouraged about the Internet: the same basic principles of fundraising apply."