Don’t Just Pin It, Buy It: Pinterest Rival Fancy Figures Out Social Commerce | TechCrunch

Don’t Just Pin It, Buy It: Pinterest Rival Fancy Figures Out Social Commerce | TechCrunch: Amid the increased speculation surrounding Silicon Valley darling Pinterest’s forthcoming revenue model, competitor Fancy, a social photo-clipping service popular among the style-conscious set, has been quietly working on revenue ideas of its own. Previously, the service was doling out coupon code to users who “fancy’d” images belonging to specific merchants, but today, the site is diving head-first into social commerce.