Understanding, Valuing Your Social Networks - TheNonProfitTimes: People who grew up on computers (and all that implies) do things easily, almost unconsciously. Those who had already reached their majority (or more) by the Internet age often find themselves adapting and coping (as well as cursing and raging) as they go along.
So it is with organizations using the Internet and social media to fulfill mission. Very often the nuts and bolts of the computer work are done by those young enough to find it second nature. But, the decisions are often made by those who are still struggling with email.
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