Wednesday, January 02, 2013

200 More Email Subject Lines from End of Year Fundraising | npENGAGE

200 More Email Subject Lines from End of Year Fundraising | npENGAGE: Back by popular demand is the latest analysis of end of year fundraising email subject lines. The 2011 edition of “80 Email Subject Lines from End of Year Fundraising” was a very popular article and I decided to do it again.

This time, I analyzed 200 email subject lines sent to me from nonprofits between December 1, 2012 and December 31, 2012. Here are some interesting findings, best practices, and the complete list of email subject lines.

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