The Chicken and Egg Problem of Nonprofit Social Media Measurement

The Chicken and Egg Problem of Nonprofit Social Media Measurement: My new job is forcing me to confront my arithmophobia/dyscalculia (I’m not sure which it actually is–basically any kind of numbers or math freaks me out) as well as my loathing of Excel and I admit it’s almost pleasurable. Maybe I’ve been too hasty totally dismissing numbers from my life for so long. I’m reading Measuring the Networked Nonprofit now and I’m kind of obsessed with it–I can almost envision myself becoming an Excel geek. Almost.