Where are my people?

Where are my people?: "You’ve seen those nonprofit fundraising challenges, haven’t you? A funder or corporation puts up some funds—donation or matching grant money—and asks nonprofits and their supporters to compete for it. Maybe it’s a race of donations or votes, or perhaps memberships to a group on FaceBook. Our own Giving Challenge was an early example. Target is running one now, and there have been many in between."