Bank contest puts good causes in competition | The Columbus Dispatch: "'Looking at it in a purely positive light, you could say if their business platform can help someone in need, that's worth celebrating,' Doug Kridler, president and CEO of the Columbus Foundation, said of the bank's campaign.
'Is it the best model to identify mostly worthy causes? Maybe not,' said Michael Nilsen, spokesman for the Association of Fundraising Professionals. 'But in the end, it's very much a net positive. The point of raising awareness is a key one.'
The point also is to win customers."
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