Friday, April 20, 2012

3 Online Traffic Measures All Nonprofits Should Track - Social Philanthropy - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

3 Online Traffic Measures All Nonprofits Should Track - Social Philanthropy - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: But how much of this information is really important—especially for groups that have limited time to track and analyze data about viewers?

Joanna Miles, online campaign organizer at Food & Water Watch, an advocacy group, says nonprofit leaders should be selective about what they track.

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