Online Giving in Holiday Season Grows 17% Over 2012 - News - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Online Giving in Holiday Season Grows 17% Over 2012 - News - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Online Giving in Holiday Season Grows 17% Over 2012

By Raymund Flandez

Online donations from November 1 to mid-December are 17 percent higher than in the same period last year, according to Network for Good, a nonprofit that processes gifts made electronically.

Donations rose to $37.4-million, up from $31.9-million during the same period in 2012.

Google's charity donation app comes to iOS for the holidays

Google's charity donation app comes to iOS for the holidays: It's the season of giving, and this year, iOS users will be entitled to share the love with Google's One Today app

Belfast Nonprofit Brings Affordable Technology to Mainers | Bangor, Maine News, Sports, and Weather - WABI TV5

Belfast Nonprofit Brings Affordable Technology to Mainers | Bangor, Maine News, Sports, and Weather - WABI TV5: We’ve helped almost 10,000 families so far in the 12 years,” said E-Commerce Manager Calvin Robbins.

Jodi Martin started the nonprofit, Information Technology Exchange, with her husband.

“We have two programs. One is PC’s for Maine and one is PC Medix. PC’s for Maine is our nonprofit. We are a computer literacy project, 501 C3, and we help get computers into the hands of underprivileged, schools, non profits, and libraries,” said Martin, the executive director.

VT Nonprofits Get Website Upgrades | Common Good Vermont Blog

VT Nonprofits Get Website Upgrades | Common Good Vermont Blog: Managing a website no longer needs to be intimidating for a nonprofit of any size. Content management systems, such as WordPress, make adding or editing content as simple as writing an email or drafting a Word document.

Since the start of the project, the Vermont Digital Economy Project has helped nearly twenty nonprofits to revamp their web presence in a way that empowers them to control their own messaging. In the White River Valley alon

HUGE! Facebook Rolling Out "Donate Now" Feature for Nonprofits

From John Haydon

HUGE! Facebook Rolling Out "Donate Now" Feature for Nonprofits: Facebook is rolling out a new feature that lets Facebook users make donations directly to their favorite nonprofits via the News Feed.

This donate now feature will appear beside posts in the News Feed and at the top of non-profit Facebook Pages participating in the program.

Digital civil society emerging � Philanthropy North Carolina

Digital civil society emerging � Philanthropy North Carolina: Digital technology and data are driving the use of private resources for public good, and the shape of that emerging social economy will depend on how nonprofits, philanthropies, business and government address critical questions about the ways that data are collected, shared and used, a new report says.

“How we use private data for public benefit will be a definitional issue for our future social economies in Europe, the United States, and across the globe,” says Philanthropy and the Social Economy: Blueprint 2013.

Retweets Most Likely to Happen After Hours [Study] - Search Engine Watch (#SEW)

Via Search Engine Watch
Retweets Most Likely to Happen After Hours [Study] - Search Engine Watch (#SEW): Based on nearly 1,500 twitter accounts with more than 1,000 followers, the study looked at things like timing and structure. Beginning with the timing component, research showed overall that the most active days on Twitter were Monday through Friday, with Tuesday, Wednesday and Thursday showing the most activity.

7 Tips for Nonprofits to Avoid Social Media Burnout in 2014

7 Tips for Nonprofits to Avoid Social Media Burnout in 2014: 2013 was undoubtedly the year of social media. Facebook signed its 1 billionth user, over 400 million tweets are being sent per day on Twitter, LinkedIn boasts over 1.5 million active groups, 16 billion photos were uploaded to Instagram and YouTube claims over 1 billion unique monthly visitors.

3 Facts About Fundraising on Social Media

3 Facts About Fundraising on Social Media: oes your non-profit organize fundraising on social media? Chances are that the answer to that question is yes. Here are some facts from top reports on the state of fundraising that you should consider:

Nonprofit Technology News Celebrity Forecasts for 2014

Some interesting prognostications collected by Tech Soup

Nonprofit Technology News Celebrity Forecasts for 2014: Now that this year is wrapping up and we have the verdict on nonprofit technology trends for 2013, we queried charity Technorati like Amy Sample Ward, Beth Kanter, Marnie Webb, Peter Campbell, Nicole Wallace, the entire crew at Idealware, Lucy Bernholz, and other luminaries to find out what is in their crystal balls for 2014.

Social Media Crisis Communications for Bloggers | FeedBlitz - Email Marketing and RSS

Social Media Crisis Communications for Bloggers | FeedBlitz - Email Marketing and RSS: t happened. Someone took offense to something on your blog. A thought wasn’t as well developed as you imagined. Or you wrote something you wish you hadn’t.

People are taking to your digital properties with pitchforks and lit torches. Comments section is filled with vile. And so is your Facebook Page. Twitter isn’t much better.

British Red Cross unveils new digital fundraising strategy | Charity Digital News

British Red Cross unveils new digital fundraising strategy | Charity Digital News: British Red Cross has launched a new digital fundraising initiative, ‘Give to a Special Project,’ which gives supporters the chance to directly fund a diverse range of international and UK projects ranging between �1,000 and �8,000 in value.

Google and Mashable to Host First Hangout-a-thon for Charity

Google and Mashable to Host First Hangout-a-thon for Charity: The Hangout-a-thon is a phoneathon for the connected generation of the 21st century. It will feature 12 hours of thought-provoking guests, who will share updates on some of the most disruptive non-profits working today. The best part is, if you like what you hear, you can take action right on the spot by donating to the project through the Google Hangout.

Foundation Support Booms for Web, Mobile Media Projects | Idea Lab | PBS

Foundation Support Booms for Web, Mobile Media Projects | Idea Lab | PBS: Along with the changing media landscape, foundations are increasingly supporting media-related efforts in multiple disciplines — with a bigger push into digital platforms.

According to a new report by the Foundation Center, with support from the John S. and James L. Knight Foundation and the Wyncote Foundation, $1.86 billion was awarded in media-related grants from 2009 to 2011.

Iowan helps provide high-tech eyes of disaster relief in Philippines | Des Moines Register Staff Blogs

Iowan helps provide high-tech eyes of disaster relief in Philippines | Des Moines Register Staff Blogs: Harwath is one of four Global DIRT members currently on the ground in the Philippines. The nonprofit has had as many as a dozen people working there in recent weeks, plus a pair of dogs trained to nose through the debris in search of human survivors and remains.

Harwath’s specialty with his background in video is to help serve as the eyes of disaster response advance planning for any nonprofit, non-governmental agency or nation that wants to lend help. Think of your typical streel-level Google Maps view, then imagine that concept not with still images but with 360-degree video footage that shows 30-foot-tall piles of rubble where entire city neighborhoods once stood.

The Chicken and Egg Problem of Nonprofit Social Media Measurement

The Chicken and Egg Problem of Nonprofit Social Media Measurement: My new job is forcing me to confront my arithmophobia/dyscalculia (I’m not sure which it actually is–basically any kind of numbers or math freaks me out) as well as my loathing of Excel and I admit it’s almost pleasurable. Maybe I’ve been too hasty totally dismissing numbers from my life for so long. I’m reading Measuring the Networked Nonprofit now and I’m kind of obsessed with it–I can almost envision myself becoming an Excel geek. Almost.

PHILANTHROPY 2173: Close the Loop - $10,000 for feedback ideas

PHILANTHROPY 2173: Close the Loop - $10,000 for feedback ideas

Missing People finds 100 people after digital campaign

Missing People finds 100 people after digital campaign: o Youle, chief executive of Missing People, said: “Digital billboards have proven to be an immensely powerful tool in the search for missing people, particularly young or vulnerable people. Finding 100 people safe and well is a great achievement and we are enormously grateful to the Outdoor Media Centre and their members.”

Five characteristics of the top 30 charity CEOs on social media | Voluntary Sector Network | Guardian Professional

Five characteristics of the top 30 charity CEOs on social media | Voluntary Sector Network | Guardian Professional: Five characteristics of the top 30 charity CEOs on social media
Being approachable and talking to stakeholders are among the things that help charity chief executives engage when using social media

Charities 'must vet for social media experience when hiring'

Charities 'must vet for social media experience when hiring': The chief executive of Beating Bowel Cancer, who has made the inaugural list of top 30 charity CEOs on social media, says it is essential now that when a charity hires a new CEO, that it is sure they are social-media savvy.

Mark Flannagan made the comments at an event to unveil the list of the top 30 charity CEOs on social media.

Charities latch onto 'crowdsourcing' - CSMonitor.com

Charities latch onto 'crowdsourcing' - CSMonitor.com: Instead of looking for a few large donors, they're finding that acquiring many small ones is an effective way to battle homelessness, poverty, hunger, and so on. Instead of narrow appeals tied to specific events or drives – as has long been done for charity walks and races – philanthropic groups are using the power of the Internet to expand their fundraising to a mass audience at a much lower cost than traditional methods.

The result: a small-donation bonanza that is capturing the largest chunk of the crowdsourcing market.

Nonprofit effort links veterans to wireless jobs; Cisco to fight slump, ‘emerge stronger’ - The Washington Post

Nonprofit effort links veterans to wireless jobs; Cisco to fight slump, ‘emerge stronger’ - The Washington Post: The White House’s Office of Science and Technology Policy last week announced a new nonprofit initiative encouraging military veterans to join the telecommunications industry

How Sharing Other People's Content Makes You an Irresistible Job Candidate

How Sharing Other People's Content Makes You an Irresistible Job Candidate

Infographic: Foundations and Social Networking - NPQ - Nonprofit Quarterly

Infographic: Foundations and Social Networking - NPQ - Nonprofit Quarterly: The Foundation Center put together an eye-catching infographic that compiles the survey’s data on foundation social media use. You can view it below:

Foundation Support Booms for Web, Mobile Media Projects | Idea Lab | PBS

Foundation Support Booms for Web, Mobile Media Projects | Idea Lab | PBS: long with the changing media landscape, foundations are increasingly supporting media-related efforts in multiple disciplines — with a bigger push into digital platforms.

According to a new report by the Foundation Center, with support from the John S. and James L. Knight Foundation and the Wyncote Foundation, $1.86 billion was awarded in media-related grants from 2009 to 2011.

Foundations and Social Media Infographic | Glasspockets

Foundations and Social Media Infographic | Glasspockets: Infographic: What’s Trending With Foundations and Social Media

Museum launches social media fund-raising campaign -

Museum launches social media fund-raising campaign -: The Edwardsville Children’s Museum is trying to raise $100,000 by the end of the year through a social media campaign, #SaveOurMuseum.

Fishing for Funds

Fishing for Funds: This year we ventured into crowdfunding, another nontraditional model that enables people to share their causes and raise small amounts of money from a large number of people. The process of crowdfunding basically turns every person into a philanthropist resulting in a greater and broader engagement in the giving process.

Through a partnership with Indiegogo, the fast-growing crowdfunding platform, we developed a designated page on which our members are able to feature their ventures at discounted platform fees. Select projects receive matching funds of up $5,000, thus ensuring that potential donors know that we put our faith and money in our members’ initiatives.

8 Ways to Find Your Nonprofit’s Perfect Holiday Email Subject Line - Clairification

8 Ways to Find Your Nonprofit’s Perfect Holiday Email Subject Line - Clairification:Guess what? Your nonprofit has the perfect gift! All you have to do is sell it. Here’s how…

Borrow a page from the retail marketers who spend big bucks on market research. In 15 Subject Line Examples for Your Holiday Email Marketing Ryan Pinkham provides some free inspiration that applies as well to nonprofits as to retail businesses. Here are 8 examples I particularly like, with some thoughts about how you can adapt hem to boost your year-end fundraising:

Twitter’s New App Refines DM Experience With Suggested Users, Introduces New Interface Experiments | TechCrunch

Twitter’s New App Refines DM Experience With Suggested Users, Introduces New Interface Experiments | TechCrunch: Twitter is in full on experimentation mode with its latest app update. We’ve talked before about how Twitter is using data to push out big changes to small amounts of people and then make judgment calls about whether to implement those updates on a larger scale.

Foundation Center - Press Release - Foundation Center Puts Improved Transparency Resources Into the Hands of Foundations

PRESS RELEASE

Foundation Center - Press Release - Foundation Center Puts Improved Transparency Resources Into the Hands of Foundations: Foundation Center Puts Improved Transparency Resources
Into the Hands of Foundations
Redesigned Glasspockets Web Site Makes Openness Easier Than Ever

New York, NY — November 14, 2013. The Foundation Center, the leading source of information about philanthropy worldwide, has launched a new version of glasspockets.org, a web site that is home to the organization’s efforts to encourage greater foundation transparency.

“Created in the wake of McCarthy era congressional inquiries into the activities of foundations, the Foundation Center has always been about transparency,” said its president, Bradford K. Smith. “That legacy continues today, and now more than ever Glasspockets provides the data, resources, and action steps foundations need in order to be more transparent in an era of 24/7 digital information.”

The Top 4 Nonprofit Social Media Campaigns of 2013 (And What You Can Learn)

The Top 4 Nonprofit Social Media Campaigns of 2013 (And What You Can Learn): NPOs never stood a chance on social media. People aren’t there for us, they’re there to interact with their friends.

Don’t act like those thoughts never crossed your mind. Sometimes social media can be discouraging. “How do we get more interaction?” “How do we make them care?”

▶ Art iPads from Darien Library - YouTube

▶ Art iPads from Darien Library - YouTube: Published on Nov 11, 2013

Darien Library is offering iPads loaded with apps and programs designed to allow users the opportunity to explore the relationship between art and technology. U

4 Must-Have Online Engagement Tools for Your Nonprofit

4 Must-Have Online Engagement Tools for Your Nonprofit: ow can nonprofits use online tools to effectively engage their supporters, without spending a lot of money and hours?

In this post I will detail four tools that nonprofits can use to connect with and engage their online communities.

(NOTE: I do not receive any compensation from recommending these tools – I chose them based on personal experience and their ease of use for nonprofit marketing professionals.

How to Make Your Email Campaigns Stand Out with Millennials | Achieve Guidance Blog

How to Make Your Email Campaigns Stand Out with Millennials | Achieve Guidance Blog: However, our research indicates that email is still a valuable part of your communication and fundraising strategies, especially with Millennials. More than 65% of Millennials receive email communication from nonprofits. In addition, email is the preferred way to engage with nonprofits on their smartphones over Facebook, Twitter, text, video and many other mediums.

So, what’s the problem? It seems like we should just send more and more emails then, right? Wrong. And here’s why.

Tech aids Philippines disaster relief | ITWeb

Tech aids Philippines disaster relief | ITWeb:
By Joanne Carew, portals journalist.
Johannesburg, 13 Nov 2013

Super Typhoon Haiyan has been labelled as one of the worst natural disasters on record.

In the aftermath of the storm, which hit the Philippines last week, relief workers, survivors and international aid organisations are turning to technology to co-ordinate their efforts.

What Does Big Data Have to Do With Me and My Organization?

What Does Big Data Have to Do With Me and My Organization?: Without a doubt big data is one of the most talked about topics in nonprofit technology and IT in general this year. It was last year as well. But if you’re not a big collector of online information like Google, Facebook or Microsoft, what does big data have to do with you and your work? It’s a big fuzzy topic, but I’ll give it a shot.
What Is Big Data Anyway?

Like me you may be a bit unclear about what big data actually is. MIT Technology Review recently cited Oracle’s definition: “Big data is the derivation of value from traditional relational database-driven business decision making, augmented with new sources of unstructured data.” Uh. OK.

Nonprofits Active in $200-Million White House Data Project - Philanthropy Today - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Nonprofits Active in $200-Million White House Data Project - Philanthropy Today - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: The Obama administration is scheduled to announce today a set of alliances with nonprofit groups, academic institutions, and private firms as part of its $200-million effort to harness “big data” in tackling national problems, writes The Washington Post.

The new partnerships include CancerLinq, a five-year, $80-million project run by the American Society of Clinical Oncology, with foundation and corporate support, to analyze the experiences of cancer patients—care data that Allen S. Lichter, the society’s chief executive, said is routinely “siloed” within hospitals and medical practices and rarely shared or “mined for insights.”

Local fundraising a snap with app created in Calgary

Local fundraising a snap with app created in Calgary: Last February, the Charity App Challenge brought together several local non-profits and software developers to build a mobile application over two days.

The challenge saw local programming teams compete to create an innovative and entertaining web-based fundraising app. The winning team, DMG Solutions, was awarded a $40,000 contract to create a marketable product and they have now done just that.

The aptly-named app — pledgeCalgary — launched two weeks ago and has attracted attention in the community, according to the challenge’s co-founder.

Angie Moore-Who 'Owns' the Data in Your Organization? : FundRaising Success

Angie Moore-Who 'Owns' the Data in Your Organization? : FundRaising Success: For anyone in the IT area who might be reading this, don't worry, I'm not going to turn this conversation into a database conversation. But I am going to challenge ownership of data under specific circumstances.

Below are some key questions that every organization should ask internally to make sure its data is "owned" in a way that it is optimized.

Does Your Information Technology Department Report to the CEO? If Not, Why Not? - NPQ - Nonprofit Quarterly

Does Your Information Technology Department Report to the CEO? If Not, Why Not? - NPQ - Nonprofit Quarterly: The accounting firm of Tate & Tyron has done a small survey of nonprofit leaders that finds that the IT departments of most nonprofits do not report to the executive, instead being held within operations or finance departments. In fact, only 13 percent report to the CEO, while 38 percent report to the CFO or COO. This finding differs from an ASAE 2011 report, Benchmarking in Association Management: Technology Policies and Procedures, which found that in 41 percent of the 1000 associations they surveyed, the highest-ranking IT staff reported to the CEO, twenty-seven percent reported to the COO, and 23 percent reported to the CFO.

NPQ is frankly surprised at these findings, and we find them shortsighted.

NRDC Launches the Solar Schools Revolution | Nathanael Greene's Blog | Switchboard, from NRDC

NRDC Launches the Solar Schools Revolution | Nathanael Greene's Blog | Switchboard, from NRDC: We can do something, though. Something upbeat and local and smart: put solar on our kids’ schools. That’s why next week, NRDC is launching Solar Schools: Powering Classrooms, Empowering Communities. Our plan, ultimately, is to help every school in the country that wants solar to get it. But to get going, we need your help. To raise money and make sure that other people are as excited about solar schools as we are, we’re starting by crowdfunding our pilot project.

Legion trials cashless technology for Birmingham Poppy Appeal

Legion trials cashless technology for Birmingham Poppy Appeal: The Royal British Legion piloted a scheme this week allowing the public to buy poppies using cashless technology.

The ‘tap the poppy’ campaign took place in Birmingham last Tuesday where collection tins and posters have been enabled with near field communication (NFC) technology. The campaign, delivered by Proxama and Parthru, allows the public to tap the icon with their smartphones and donate to the charity.

What It’s Like To Ring The Opening Bell For Twitter As A 9-Year-Old In A Bird Tutu | Fast Company | Business Innovation

What It’s Like To Ring The Opening Bell For Twitter As A 9-Year-Old In A Bird Tutu | Fast Company | Business Innovation: ut instead, when time came to pronounce Twitter public Thursday morning, a 9-year-old girl dressed in a “little bluebird” tutu dress appeared behind the bell. She is Vivienne Harr, who recently raised more than $100,000 to fight childhood slavery by spending 365 days behind a lemonade stand.

What is it like to be 9 and dressed in a bird dress at the New York Stock Exchange to open one of the biggest Internet IPOs in history?

Using Short Social-Media Videos to Spread Your Message - Social Media - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Using Short Social-Media Videos to Spread Your Message - Social Media - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Comment (0)

November 7, 2013
Using Super-Short Social-Media Videos to Spread Your Message

By Idit Knaan

As video smartphone apps like Vine and Instagram gain momentum, Forbes is predicting the format will become one of 2014’s strongest social-media marketing trends.

Both apps allow users to shoot and share video clips that are only seconds long.

Organizing for change through social technologies: McKinsey Global Survey results | McKinsey & Company

Organizing for change through social technologies: McKinsey Global Survey results | McKinsey & Company

Giving through charity websites grows � Philanthropy North Carolina

Giving through charity websites grows � Philanthropy North Carolina: Donors, including a growing number age 60 and older, increasingly prefer to give through a charity’s website, often motivated by requests through direct mail and social media, a new study says.

As a results, “it is vital for charitable organizations to ensure they have created an easy and effective online giving experience for donors,” says the study by Dunham Company.

From 2010 to 2013, roughly one in two donors gave through charity websites, says the study, The Growing Importance of Charity Websites to Philanthropy.

Personify Blog

Personify Blog: Hosting a webinar can be an anxiety inducing experience for many people. Here are some of the top reasons why… and some tricks to turn your next webinar into a treat.

LinkedIn is Great...But Not as Your Community Platform — Mizz Information

LinkedIn is Great...But Not as Your Community Platform — Mizz Information: I know this topic has been discussed to death, particularly in the association community, but I just can't help weighing in again after seeing it come up yet again in the ASAE LinkedIn group. The topic? Killing a private community in favor of using public social media platforms--in this particular case, LinkedIn groups.

Tips for Virtual Fundraising Success | npENGAGE

Tips for Virtual Fundraising Success | npENGAGE: While most of us were planning our July 4th barbeque, Valencia College Foundation was preparing to launch their First ONE campaign. This year the foundation took their six-week fundraising campaign online using peer-to-peer fundraising to supplement their offline campaign activities. At the end of the day the foundation raised $203,817 which included a matching grant, recruited 152 fundraisers on 36 teams, and attracted 170 first time donors.

11 Flavors of Peer-to-Peer Fundraising | npENGAGE

11 Flavors of Peer-to-Peer Fundraising | npENGAGE: Peer-to-peer fundraising isn’t just for cause and cure organizations anymore. The rise of crowd funding coupled with a changing donor demographic has led to a surge in nonprofits of all types building do it yourself (DIY) fundraising programs.

Beware! The Scary Truth About Widgets [Infographic] | MarketingProfs Daily Fix Blog

Beware! The Scary Truth About Widgets [Infographic] | MarketingProfs Daily Fix Blog: ith visions of holiday campaigns and jolly green dollar signs dancing in their heads, many marketers overlook the most important part of a successful online holiday campaign: Web performance. It’s where speed and user experience come together.

For example, websites that take longer than three seconds to load immediately lose 80% of site visitors, and 40% never return.

Big Data Era Will Help Mass. Nonprofits Thrive and Tell Their Story

massnonprofit.org ::: Big Data Era Will Help Mass. Nonprofits Thrive and Tell Their Story

October 29, 2013 — Nonprofits are at the threshold of a new era in which, using extensive, detailed data and data analysis tools, they will be able to more fully and accurately measure their effectiveness and tell their story to key constituencies, Massachusetts sector leaders were told today.

Hyperlocal Bets On Nonprofit-Focused Retool | NetNewsCheck.com

Hyperlocal Bets On Nonprofit-Focused Retool | NetNewsCheck.com: A Massachusetts-based hyperlocal has relaunched this month, betting on a unique nonprofit-focused content model to drive Web traffic.

As the debate rages on in the local digital media community as to whether hyperlocal news ventures can scale, Xtraxtra.com’s management team says they’re confident the site’s niche play — charities and nonprofits — and minimal expense structure (contrary to the corporate overhead of AOL’s Patch) will equal succes

Twitter Helps Intel Foundation Plan Grants - Technology - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Twitter Helps Intel Foundation Plan Grants - Technology - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: The Intel Foundation plans to award $100,000 in education grants to celebrate its 25th anniversary, and it turned to Twitter for advice on what programs and organizations to support.

“We thought it was a great opportunity to engage in a conversation with people who don’t usually have the opportunity to have a voice in donating that kind of money,” says Wendy Hawkins, the fund’s executive director. “We also thought we might get some really good ideas that we just wouldn’t come up with on our own.”

The Salvation Army of Austin Advertising and Social Media Guidelines � The Salvation Army of Austin

The Salvation Army of Austin Advertising and Social Media Guidelines � The Salvation Army of Austin:The Salvation Army will support your third-party fundraising effort by enabling you to link your social media campaign to specified web page(s), our Facebook fundraiser page and retweeting your Twitter campaign.
Please provide short, descriptive messages about your event for inclusion in our social media activities.

Create a Facebook Group. Creating a Facebook group will allow you

How Subhas Dhar's Gudville is trying to help philanthropy make business sense - The Economic Times

How Subhas Dhar's Gudville is trying to help philanthropy make business sense - The Economic Times: Gudville, a website that he is building, aims to bridge the gap between those wanting to do good and organisations that can help them do so. It is currently being beta-tested in the Silicon Valley.

"Philanthropy has to make business sense. It's about making capitalism work for social responsibility," said Dhar, 46. By the end of this year, he expects to sign up 50,000 users on the portal.

Are Digital Magazines Really Working for Publishers?: Associations Now

Are Digital Magazines Really Working for Publishers?: Associations Now: According to a new AdWeek piece, tablet magazines remain a tiny part of the market. Though the segment is seeing growth, it may not be enough for a larger industry in transition.

Donor Relations Guru: Dear fundraiser, an open letter from your friend in donor relations

Donor Relations Guru: Dear fundraiser, an open letter from your friend in donor relations: irst, I'm here to help. I come from a place of yes, and I want others to as well. I'm excellent with details and rules and can navigate bureaucratic nightmares swiftly like a water moccasin. I'm a people pleaser who just needs a little positive affirmation and some team work and wow can I move mountains for you. I seem to be able to pull of the impossible, and deliver it with a smile. Behind the scenes I'm sometimes exhausted and frustrated, it's just reality, but I sure do love what I do.

How to Set Up a Self-Hosted WordPress Blog

How to Set Up a Self-Hosted WordPress Blog: Last week, I asked you how I could be of help.

Of the hundreds of responses I received, many of you said you were itching to learn how to start a successful blog.

Crowdfunding Fuels Philanthropy

Crowdfunding Fuels Philanthropy: Crowdfunding is a rapidly expanding Internet tool designed to allow large numbers of people to invest or contribute money in support of new businesses, people in need, interesting ideas or important causes. Its recent growth is impressive.

11 Ways Your Museum Should be using Twitter | npENGAGE

11 Ways Your Museum Should be using Twitter | npENGAGE: recently read “The Social Media Police: Nonprofit Edition.” In it the authors discussed how you should use social media at a nonprofit and it made me curious about how museums are using Twitter. So I did the logical thing and started researching.

The Gibbes Museum of Art, for example, does a great job of using Twitter to share announcements about exhibits, raise awareness for their events, and start conversations with groups scheduled to attend the museum (see below)…

Poor suffer digital deficit in disasters - Red Cross

Poor suffer digital deficit in disasters - Red Cross: In its annual World Disasters Report, the International Federation of Red Cross and Red Crescent Societies (IFRC) charts the revolutionary impact of technology on humanitarian aid, but also explores the barriers to its adoption.

From text message warnings about coming storms and mobile apps telling survivors where to find relief, to online services that map needs in crises and digital collection of data on health or displaced families, the global expansion of mobile telephones and the internet has enabled two-way communication between people hit by disasters and the aid workers who help them.

12 Ways Nonprofits Can Use Instagram and Vine Video

12 Ways Nonprofits Can Use Instagram and Vine Video: When someone says “video marketing” to you, what comes to mind?

An expensive, lavish 20 minute epic mini-movie that crams in every single historical fact and statistics about your nonprofit?
A large, unwieldy budget and a big-time production studio?
Do you simply throw up your hands and declare: “My nonprofit is too small – we can’t use video in our marketing strategy”

What Should Make A Hospital CEO's Paycheck Bigger? | KERA News

What Should Make A Hospital CEO's Paycheck Bigger? | KERA News: CEOs of technology-happy nonprofit hospitals earned $136,000 more, on average, than those with little advanced machinery, according to the study published Monday in the journal JAMA Internal Medicine. CEOs at places with high patient satisfaction scores earned $52,000 more, on average, than those with poor reviews.

4 Steps Toward Open Data Business Models

4 Steps Toward Open Data Business Models: By now, ‘open data for the social sector,’ ‘open data for the public sector,’ or ‘open data for hackers’ all roll quasi-easily off the tongue. The concept of ‘open data business models,’ on the other hand, still has many experts in the field scratching their heads.

The Big Picture for Associations

The Big Picture for Associations

How Bad Website Design Leads to Distrust

How Bad Website Design Leads to Distrust: Look, I like a good cognitive challenge as much as anyone. But I want it in a good way, not a waste-my-time kind of way.

And that is what many websites are creating for their users. But, bad website design is not just causing impatience and irritation for your visitors, it's actually causing them to lose trust in your organization.

Comic Relief offers gift aid software to other charities

Comic Relief offers gift aid software to other charities: Comic Relief will offer its gift aid claim software to other charities for free from next week, after some charities revealed they might miss the deadline to update their systems.

The HMRC-accredited Gift Aid Interface Linked software will be available to other charities from 18 October on an open source basis, and IT managers should be able to integrate the software into their existing systems.

Sandee Jackson | The Most Exhaustive Guide EVER to free photos for your blog

Sandee Jackson | The Most Exhaustive Guide EVER to free photos for your blog: If there’s a question I’m always asked about blogging, it’s this one –

Where do I find free photos for my blog?

It’s a great question. Not all of us have the means to fork out the money for paid stock photography, and many of us also don’t have the time or the means (or even the interest) to take photos ourselves. If you’re swiping images you find through Google searches and adding them to your blog, you’re not linking with love, and you could be breaking the law!

The state of social media in associations and what to do about it – XYZ University

The state of social media in associations and what to do about it – XYZ University: We hear over and over again that associations are struggling to recruit, retain and engage young members in their organizations. And, according to Marketing General’s 2013 Membership Marketing Benchmarking Report, 74% of responding associations indicated that increasing member engagement is a top membership goal. Yet, according to the report, among the top three reasons cited for members not renewing is lack of engagement with the organization.

Let the games begin | The NonProfit Times

Let the games begin | The NonProfit Times: During the 2013 Bridge to Integrated Marketing conference, Jeremy Ryan of Lipman Hearne offered the idea of making fundraising fun, by applying gamification.

Gamification sounds like one of those words people make up to express some kind of bizarre concept. Actually, the word comes from an Englishman named Nick Pelling, a computer programmer and inventor, and means the use of game thinking and game mechanics in a non-game context to engage users and solve problems. It is used in applications and processes to improve user engagement, return on investment, data quality, timeliness and learning.

Social Media Gets Word Out, Rumors Still Fly | The NonProfit Times

Social Media Gets Word Out, Rumors Still Fly | The NonProfit Times: When Hurricane Katrina hot New Orleans and ravaged the Gulf Coast in 2005, Twitter was still a few months from being born and Facebook was still a crawling infant. There were smartphones but they too were not yet real mobile devices.

Still, technology helped provide better communications among rescue workers and public safety officials through ad hoc wireless networks, voice-over-Internet protocol (VoIP)-based phone networks, and solar- and battery-powered equipment that provided police radio capabilities.

Much has changed since then.

Skills-Third Sector launches first skills website for charities | Charity Digital News

Skills-Third Sector launches first skills website for charities | Charity Digital News: kills-Third Sector, with co-investment from UKCES Growth and Innovation Fund, is due to launch an interactive online skills platform to help charities find training to develop their workforce. It will be the first comparison site for the sector, giving charities the chance to source skills, compare offers and find training.

The first version of the platform went live this week, asking users to register

Social media, crisis mapping and the new frontier in disaster response | Global Development Professionals Network | Guardian Professional

Social media, crisis mapping and the new frontier in disaster response | Global Development Professionals Network | Guardian Professional: Social media, crisis mapping and the new frontier in disaster response

During a crisis the large amounts of data produced can be overwhelming to analyse. Microtasking could help solve that problem by harnessing the power of the crowd

The move to mobile apps is bad for Do Not Track

The move to mobile apps is bad for Do Not Track: The last few years have seen a heated argument between the advertising industry and privacy advocates over Do Not Track, a technology that allows nternet users to indicate that they wish not to be tracked online. But as users increasingly access the Internet via mobile apps rather than Web browsers, the curren

How data science is helping charities save lives and their budgets — Tech News and Analysis

How data science is helping charities save lives and their budgets — Tech News and Analysis: The problem is that many of these efforts have been of the volunteer variety. Sometimes, they’re a relatively short-term affairs. A meaningful, sustained effort by nonprofit agencies to optimize their operations with data is likely going to require a serious investment in both people and technology. To butcher the old proverb: Even if they learn to fish with data, nonprofits still need to buy the right gear and get out on the water.

Tricking Out Your Donation Form | npENGAGE

Tricking Out Your Donation Form | npENGAGE: he following article originally appeared in The NonProfit Times Live from bbcon newsletter. To subscribe to a future newsletter, visit http://www.thenonprofittimes.com/enewsletters/

A donation form is one of the most important parts of a nonprofit’s website. A minimum of 7 percent of donation should come through an organization’s website. Many organizations are missing out on some good opportunities to capture online gifts.

Baltimore GiveCamp's "Code for Charity" Weekend Helps 30 Nonprofits | Virtual-Strategy Magazine

Baltimore GiveCamp's "Code for Charity" Weekend Helps 30 Nonprofits | Virtual-Strategy Magazine: his year’s Baltimore GiveCamp, an annual marathon weekend of “Coding for Charity,” will take place from Friday, October 18th through Sunday, October 20th, 2013 at the University of Maryland Baltimore County (UMBC) Campus in Baltimore, MD. More than 230 professionals will volunteer to help 30 nonprofit organizations accomplish technical projects that would not have otherwise been possible. Baltimore GiveCamp is the largest volunteer technology event in Maryland.

NPower Honors Top Tech Leaders at 2013 Gala - WSJ.com

PRESS RELEASE

NPower Honors Top Tech Leaders at 2013 Gala - WSJ.com: More than 500 business and nonprofit leaders joined together on Thursday night at NPower's 2013 Gala, An Evening of Powerful Connections. NPower helps nonprofits, schools and individuals build technology skills by harnessing the power of the tech community. The gala celebrates the social impact of this great work.

5 Items to Include in Online Content Posted BEFORE Your Event - Jenise Fryatt Bio | Cvent

5 Items to Include in Online Content Posted BEFORE Your Event - Jenise Fryatt Bio | Cvent:

'via Blog this'

Britons spend one in 12 waking minutes online, pushing ad spend to record high | Media | theguardian.com

Britons spend one in 12 waking minutes online, pushing ad spend to record high | Media | theguardian.com: UK web users spent an average of one in every 12 waking minutes each day online in the first six months of 2013, with advertisers spending a record �3bn targeting them with marketing messages, according to new research.

UK companies increased the amount spent on internet, smartphone and tablet advertising by 17.5% year on year to �3.04bn in the first half of the year.

New Crowdfunding Site ‘Survive the Streets’ Helps Prevent Homelessness Through Early Intervention - Press Release - Digital Journal

 PRESS RELEASE

New Crowdfunding Site ‘Survive the Streets’ Helps Prevent Homelessness Through Early Intervention - Press Release - Digital Journal: New crowdfunding website Survive the Streets (http://www.survivethestreets.org) launches to help the nearly homeless in the U.S., where the need is immediate and the payoff results in moving people towards self-sufficiency. Focusing its efforts on ‘directed giving’, where donors can pick the exact family or individual they want to help after reading their stories and seeing their faces online, Survive the Streets uses the power of technology and social networking to rally a community of donors to crowdfund items and services needed by someone facing homelessness. Working in close collaboration with existing nonprofits who submit and verify all candidates, all requests featured on Survive the Streets have been identified as an immediate obstacle that when eliminated could help prevent a downward

College students devise apps for nonprofits | The Columbus Dispatch

College students devise apps for nonprofits | The Columbus Dispatch: The OSU students were among about 70 from 11 colleges participating in the event sponsored by JPMorgan Chase & Co. at the bank’s massive McCoy Center at Polaris.

Chase started “Code for Good” in February. It brings together college students who major in computer science, engineering and other technology fields to devise computer software solutions to problems that social-service organizations face.

Tech nonprofit AIM finds a fit with a crowdfunding operation for artists - Omaha.com

Tech nonprofit AIM finds a fit with a crowdfunding operation for artists - Omaha.com: The crowdfunding site that supported her book about her family's experience with Alzheimer's disease has now been acquired by an Omaha organization that expects to expand its influence nationwide. AIM, a nonprofit that promotes technology careers and education, has acquired and renamed the former USA Projects, now Hatchfund, which lets donors give to artists, helping them complete projects like books, films, albums and plays.

The Stelter Company :: Social By Stelter Resources

The Stelter Company :: Social By Stelter Resources: Social by Stelter Resources

Case Studies

The George Washington University
Read how Social by Stelter created a month-long social campaign to enhance GWU's 2012 Alumni Weekend. This campaign helped build momentum for the event while creating a virtual experience for those unable to attend in person.
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Pitting Data Against Donor Privacy | The NonProfit Times

Pitting Data Against Donor Privacy | The NonProfit Times: They might not be National Security Agency spies, but prospect researchers have more and easier access to data than ever. Researchers can find where you live, where you work, what you do, frequency and recency of donations, and your propensity to give, all without secret court orders or the complicity of data carriers.

“The events of (early June) make abundantly clear the need to have carefully crafted rules around the collection, use, security and disclosure of people’s personal information,” said Lisa Sotto, partner and head of the privacy and cybersecurity practice at New York City law firm Hunton & Williams. Sotto is also a board member of the International Association of Privacy Professionals (IAPP), based in Portsmouth, N.H.

Inside NPR’s ‘Mobile-First’ Strategy | Mediashift | PBS

Inside NPR’s ‘Mobile-First’ Strategy | Mediashift | PBS: Defining ‘Mobile First’

This approach, known in news publishing as “mobile first,” reflects the reality of robust stats for mobile use. According to a number of reports, the average U.S. and U.K. consumer spends almost two hours per day on mobile. In some regions, such as many parts of Africa, users are leapfrogging computers altogether and going straight to mobile. NPR’s mobile/desktop split is nearly 50/50.

Charities failing to engage using digital platforms, reveals survey | Charity Digital News

Charities failing to engage using digital platforms, reveals survey | Charity Digital News: A recent survey from Connect Assist, which quizzed 240 senior charity professionals, found that only one in five think they are effectively engaging with their supporters using digital platforms. The survey found that less than 20% of charities use text messaging, live-chat, and online channels to reach potential donors.

The ultimate mobile email statistics overview

The ultimate mobile email statistics overview: More email is read Mobile than on a desktop email client. Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013)

4aGoodCause Blog: Best practices in nonprofit website design: Make it friendly

4aGoodCause Blog: Best practices in nonprofit website design: Make it friendly: t is not uncommon for nonprofits’ websites to be neglected. Nonprofits are often understaffed or lack someone with the expertise to take care of it, but the reality is that this no longer acceptable. It is not an option to keep both content updated and technology current, it is necessity. We all know you are not supposed to judge a book by its cover, but it is 2013 and everyone judges a company by its website. If your technology and/or content are outdated, it reflects poorly on your organization, and can even scare away donors.

Web design can feel overwhelming, but we h

Socializing Social Media at Your Nonprofit

Socializing Social Media at Your Nonprofit: But what about that community you have in the workplace? Are you considered a social media guru (gag), maven (double gag), or rock star (gag me all the way) at your nonprofit or charity? Is social media the domain of a single department, walled off in marketing, communications, or content? It's time to make social media something the whole organization can get involved in and excited about.

When you get your organization on board with social media, your staff can become your best advocates and cheerleaders.

The Demographics of Users of Social Media, Summarized - NPQ - Nonprofit Quarterly

The Demographics of Users of Social Media, Summarized - NPQ - Nonprofit Quarterly: Business Insider released a report that breaks down some of the biggest social media giants’ audiences based on their demographics. This information could be very helpful for nonprofits in discovering where the majority of demographics your organization may be serving reside in the social media world.

16 Ways the Internet Supercharged Viral Philanthropy [INFOGRAPHIC]

16 Ways the Internet Supercharged Viral Philanthropy [INFOGRAPHIC]: The Internet has undoubtedly transformed the way we support great causes. For years, non-profits and individuals alike have flocked to social media to spread awareness, bolstering viral philanthropy through crowdfunding sites such as Indiegogo, Fundly, GoFundMe and others.

Goodbye Checkbook, Hello Tablet: Fundraising Goes Mobile - The Network: Cisco's Technology News Site

Goodbye Checkbook, Hello Tablet: Fundraising Goes Mobile - The Network: Cisco's Technology News Site: At a recent fundraising party in San Jose Calif., there was a signature cocktail selling for $20, tasty appetizers paired with designer wines, and an iPad, making its way around the room. Host Mark Fordyce was offering guests a chance to make a donation to his wife Kirsten's Avon Breast Cancer Walk.

They threw a party, and decided using a tablet would be a perfect way for Mark to mingle with guests and fundraise at the same time.

The Best Times To Post To Social Media: Introducing the Burrito Principle | Beth’s Blog

The Best Times To Post To Social Media: Introducing the Burrito Principle | Beth’s Blog: The Best Times To Post To Social Media: Introducing the Burrito Principle
By Darian Rodriguez Heyman, Founder of Nonprofit Boot Camp and Co-Founder of Social Media for Nonprofits

IFC - International Fundraising Congress | 101fundraising

IFC - International Fundraising Congress | 101fundraising: 101fundraising is proud to be the official blog/media partner of the International Fundraising Congress (IFC).

“The IFC is the world’s leading conference on fundraising. Established in 1981, it attracts around 1,000 participants from almost 60 countries, and is renowned for its outstanding learning and networking opportunities. The IFC is the world’s showcase for excellence, innovation and inspiration in fundraising.”

8 Benefits Of Crowdfunding

8 Benefits Of Crowdfunding: Crowdfunding is becoming one of the great alternatives to a traditional bank loan or government grant. When you’re trying to raise awareness or start an advocacy campaign, gathering donations from a number of interested people is far preferable to borrowing money from an impersonal organization that you’ll probably have to pay back with interest.

Causes Starts Social Network Focused on Charitable Passions - Social Media - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Causes Starts Social Network Focused on Charitable Passions - Social Media - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Causes, a company that got its start as a Facebook application for donating money to charity, today transformed itself into a full-fledged social network.

4 Ways to Cure Your Technological "Distraction Addiction" | Co.Create | creativity culture commerce

4 Ways to Cure Your Technological "Distraction Addiction" | Co.Create | creativity culture commerce: You don't have to purge technology from your life; Alex Soojung-Kim Pang argues that you can get the Information You Need and the Communication You Want, Without Enraging Your Family, Annoying Your Colleagues, and Destroying Your Soul. Here's how.

don't get caught: Taking a blog from zero to 60: 5 lessons from @GuideStarUSA

don't get caught: Taking a blog from zero to 60: 5 lessons from @GuideStarUSA: t took me three years to get the hang of blogging for a brand. A couple of weeks ago, the blog that I poured so much blood, sweat, and tears into—the GuideStar Blog—was ranked by Top Nonprofits as #15 among the top 150 nonprofit blogs, giving me a reason to jump for joy. This recognition gave me a moment to pause and reflect on what worked – and what didn’t – when building a successful organizational blog. I thought I’d share with you the five things I learned along the way:

A new tool for Twitter search out of the Knight Lab portrays trends in a single picture � Nieman Journalism Lab

A new tool for Twitter search out of the Knight Lab portrays trends in a single picture � Nieman Journalism Lab: It’s a couple days old by now, but make sure you take a look at TwXplorer, the tool out of Northwestern’s Knight Lab. In addition to showing a list of recent tweets that include your search term, twXplorer displays the most popular words, hashtags, and links in those tweets.

Columbus Foundation’s Big Give generates $10.5 million in donations, up from $8.5 million last time - Columbus - Business First

Columbus Foundation’s Big Give generates $10.5 million in donations, up from $8.5 million last time - Columbus - Business First: The Columbus Foundation facilitated nearly $10.5 million in donations to 569 local nonprofits through its online fundraiser that wrapped up Wednesday morning.

Is Your Website Turning Away Donors? | Inspiring Generosity

Is Your Website Turning Away Donors? | Inspiring Generosity: Recently, Philanthropy.com published a survey of millennials who were asked to respond to different nonprofit websites. The headline of the results, published on July 18, 2013, caught my eye. It reads, “75% of Young Donors Turned Off By Out-of-Date Web Sites.” The survey involved 2,600 people born between the years 1979-1994. More than simply reporting what the survey respondents said, Philanthropy.com actually asked 100 participants to react to nonprofit websites on video (scrolling all the way down the page linked above will show you the video)

Olmert chat is offered in unconventional charity drive | JPost | Israel News

Olmert chat is offered in unconventional charity drive | JPost | Israel News: The nonprofit organization Aleh is offering a video chat with Olmert as the prize in an unconventional online raffle that will help fund a mobility hoist that provides safe and dignified transport of children with severe disabilities.

ATTN Nonprofits: Facebook Now Recommends Pages in the News Feed

ATTN Nonprofits: Facebook Now Recommends Pages in the News Feed: Facebook now also recommends pages in the news feed, but only if your nonprofit has opted-in to have your page recommended.

Large charities tell HMRC they might miss the deadline for the online Gift Aid system | Third Sector

Large charities tell HMRC they might miss the deadline for the online Gift Aid system | Third Sector: The seven charities, including Scope, say their IT systems might not be ready when the new system comes into force on 1 October

Seven of the UK’s large fundraising charities, including the disability charity Scope, have told HM Revenue & Customs that their IT systems might not be ready to claim Gift Aid under a new system next month.

If they miss the deadline, the charities would face a delay in receiving Gift Aid payments from HMRC.

Vodafone Foundation launches 2013 charity hackathon - mobility, smartphones, Vodafone, Hackathons, mobile apps - Development - Techworld

Vodafone Foundation launches 2013 charity hackathon - mobility, smartphones, Vodafone, Hackathons, mobile apps - Development - Techworld: The Vodafone Foundation has launched the 2013 edition of its charity hackathon, App Aid. As with App Aid 2012, teams of developers will partner with charities for the event.

The goal is to build prototype mobile apps to help the charities' work. This year Vodafone's charity arm has partnered with the Pozible crowdfunding service, allowing teams to raise additional money to build the apps. The foundation will match up to $10,000 teams raise through Pozible.

NEW YORK: JPMorgan Chase Continues Code for Good Challenges in the U.S. | Business Wire | Rock Hill Herald Online

NEW YORK: JPMorgan Chase Continues Code for Good Challenges in the U.S. | Business Wire | Rock Hill Herald Online: Building off a successful U.S. launch in February, JPMorgan Chase (NYSE: JPM) announced today three upcoming Code for Good Challenges. The Code for Good Challenges bring together college students studying technology to develop solutions to challenges faced by nonprofits during an intense two-day event.

Cell Internet Access | Pew Internet & American Life Project

Cell Internet Access | Pew Internet & American Life Project: Nearly two-thirds (63%) of cell phone owners now use their phone to go online, according to a new survey by the Pew Research Center’s Internet & American Life Project. We call them “cell internet users” and define them as anyone who uses their cell phone to access the internet or use email. Because 91% of all Americans now own a cell phone, this means that 57% of all American adults are cell internet users. The proportion of cell owners who use their phone to go online has doubled since 2009.

What Does 'Mobile-First' Mean to Publishers? | Digiday

What Does 'Mobile-First' Mean to Publishers? | Digiday

Verizon Awards $20,000 Disaster Relief Grant to the American Red Cross for Colorado flood victims | Justmeans

Verizon Awards $20,000 Disaster Relief Grant to the American Red Cross for Colorado flood victims | Justmeans: September 13, 2013 /3BL Media/ - What: The Verizon Foundation today approved a $20,000 disaster relief grant to the American Red Cross to support the agency’s relief efforts for Colorado residents. The grant will help those Coloradoans affected by the devastating flood waters in Boulder County and other parts of the state.

The company also activated its mobile giving program so Verizon customers can use their mobile phones to donate to the American Red Cross Disaster Relief fund to help those affected by the catastrophic flooding.

New Pew Internet survey sheds insights on location-based services - National U.S. Headlines | Examiner.com

New Pew Internet survey sheds insights on location-based services - National U.S. Headlines | Examiner.com: The continuing influence of digital technology has spurred new practices when it comes to using smartphones. A new survey published Thursday by the Pew Research Center's Internet and American Life Project revealed a gradual rise in the use of local services in the United States along with the increasing adoption of smartphones.

Twitter for Android getting major redesign, beta available now | The Verge

Twitter for Android getting major redesign, beta available now | The Verge: Twitter's first-party Android app has been steadily getting better over the years, but it has generally maintained the same look and feel, with four navigation tabs located at the top of your timeline. That's going to change drastically in the near future however, as a completely redesigned version of the app is now available to those that have signed up for beta testing.

TechSoup Global Launches Service to Scale Donations of Microsoft Office 365 for Nonprofits - MarketWatch

TechSoup Global Launches Service to Scale Donations of Microsoft Office 365 for Nonprofits - MarketWatch: SAN FRANCISCO, Sep 12, 2013 (BUSINESS WIRE) -- TechSoup Global announced today that, in partnership with Microsoft, it has launched a new service on its platform to quickly and reliably verify if an organization is a registered non-governmental organization (NGO) and qualified to receive donations of Microsoft Office 365 for Nonprofits. This service enables Microsoft to scale its donation of Office 365 for Nonprofits, available in 41 countries immediately and in up to 90 countries by July 2014. TechSoup Global's worldwide network of partner NGOs ensures that these validation services are scalable, reliable, and consistent, while being appropriately tailored to the local context.

Creating Your 'Virtual Porch' With a Social-Media Plan : Page 1 of 2 : FundRaising Success

Creating Your 'Virtual Porch' With a Social-Media Plan : Page 1 of 2 : FundRaising Success: Your goal with social media is to create a “virtual porch,” a welcoming, reliably satisfying environment. If you’re successful, people will want to stop and spend some time with you and their friends. They’ll share stories, they’ll learn from each other and they’ll grow closer to your organization.

Whether your organization is new to social media or already at the stage where you are looking beyond basics, here are some points to consider.

Nonprofits

Nonprofits: Clicking for Charity Keeps Growing - 3 New Apps for Good
Wednesday September 11, 2013

Easy ways to donate to charitable causes through our multiplying electronic devices just keep popping up everywhere. There seems to be a big cadre of social entrepreneurs and socially minded companies who want to help people give back, and an unending stream of good ideas for doing so.

Here are three that recently came across my various screens:

How to Go Viral - 10 Tips for Going Viral

How to Go Viral - 10 Tips for Going Viral

County nonprofits can apply for computer lab essentials -- Gazette.Net

County nonprofits can apply for computer lab essentials -- Gazette.Net: The Montgomery County Students Information Technology Foundation will award a refurbished computer lab to a county nonprofit.

The lab will consist of six reconditioned computers with operating systems, flat panel LCD monitors, keyboards, mice and one printer.

Giving in a Digital World | Is there any real future for QR Codes in fundraising?

Giving in a Digital World | Is there any real future for QR Codes in fundraising?: Recent research by Global Web Index apparently showed “Scanned a QR Code” as the mobile behaviour showing the greatest increase from Q2 2012, with 30% of respondents globally saying they had used them. So perhaps there is a future in them – if advertisers and fundraisers start to use them properly.

But, for now, I see no evidence of any successful fundraising application of the technology at all – while the use of good old SMS response on advertising has seen such a resurgence in the UK that it has led to restrictions on the number of charity ads being allowed on London trains.

GitHub, Humanitarian Data Toolkit, big little data, PSI Directive & Millennials & Data #DataDigest | NetSquared

GitHub, Humanitarian Data Toolkit, big little data, PSI Directive & Millennials & Data #DataDigest | NetSquared: This week learn about some cool data tools and find out about “big little data”. The EC is also asking for feedback on their Public Sector Information Directive and a short but great interview about Millennials & Data is featured.

Microsoft lures nonprofits with Office 365 freebie | PCWorld

Microsoft lures nonprofits with Office 365 freebie | PCWorld: Nonprofit organizations will be able to sign up for Office 365 for free or at a reduced price as part of a new program Microsoft launched on Tuesday.

Properly certified nonprofit and nongovernmental organizations (NGOs) in 41 countries can apply to the Office 365 for Nonprofits program. Microsoft expects to offer the program in 90 countries by July.

It's Time to Update the Definition of a Website - Search Engine Watch (#SEW)

It's Time to Update the Definition of a Website - Search Engine Watch (#SEW): The Definition of a Website Must be Updated
Out With The Old

Unfortunately, the current outdated definition of a website has perpetuated the view of a website as an exercise in technology, rather than a function of business.

BBC News - Gromit charity art trail in Bristol attracts 200,000

BBC News - Gromit charity art trail in Bristol attracts 200,000: More than 200,000 people collected a map to take part in the Gromit Unleashed arts trail in Bristol.

The 80 statues, decorated by well-known celebrities and artists, were being removed earlier having been on display since the end of June.

They will be auctioned off on 3 October to raise money for charity and will be displayed in Clifton later this month.

More than �20,000 has already been raised for Wallace & Gromit's Grand Appeal by people downloading the app.

Livefyre Acquires Storify, Says The Social Curation Service Will Still Operate As Standalone Product | TechCrunch

Livefyre Acquires Storify, Says The Social Curation Service Will Still Operate As Standalone Product | TechCrunch: "Livefyre, a commenting platform used by TechCrunch and other websites, is announcing that it has acquired social curation startup Storify."

What Your Donors Won’t Tell You about Social Media - Clairification

What Your Donors Won’t Tell You about Social Media - Clairification: Give your donors what they like. I’m not saying you shouldn’t phone or visit them at some point. But you’re better off connecting digitally than not at all. And many donors these days will never respond to a phone call. No matter how often you keep trying.

Video: Young Donors Want Fewer Words but More Information - Marketing and Communications - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Video: Young Donors Want Fewer Words but More Information - Marketing and Communications - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Video: Young Donors Want Fewer Words but More Information
Third in a series of videos

By Cody Switzer

Young donors want a lot of information when they visit a nonprofit's Web site. But they may not want large amounts of text.

Ease your guilty conscience with GiveGab, a social network for volunteers | TechHive

Ease your guilty conscience with GiveGab, a social network for volunteers | TechHive: GiveGab is an under-the-radar social network for volunteers that has been quietly partnering with colleges and nonprofits across the country over the last two years. Quietly is the key word: GiveGab has been focused on growing its network organically and without a lot of fuss. After all, volunteering is serious business.

BlackbaudNews.com: Your Source for Blackbaud News

BlackbaudNews.com: Your Source for Blackbaud News: The Blackbaud Index: Overall Charitable Giving Grew 1.8% in July, Online Giving Was Up 14.5%
Posted on September 3, 2013 by Melanie Mathos

The Blackbaud Index today reported that overall charitable giving increased 1.8% and online giving increased 14.5% for the three months ending July 2013 as compared to the same period in 2012. As reported in the Charitable Giving Report, overall giving grew approximately 2% for the full year 2012 and online giving grew by about 11% in 2012 compared to 2011.

Running Facebook Contests Just Got a Lot Easier

Running Facebook Contests Just Got a Lot Easier: Congratulations, former Facebook promotions rule-breakers–it’s now officially ok to break those rules. Actually, you won’t even have to–Facebook has changed those pesky Promotions Guidelines and made it easier to run and administer contests. Gone are the third party app requirements and restrictions on using the like or comment features as entry mechanisms–businesses can now run promotions either in an app or on their page’s Timeline (but not a personal timeline). Additionally they can:

Making "the Ask" in a Brave New World | Gary Laermer

Making "the Ask" in a Brave New World | Gary Laermer: A key part of reaching and engaging younger donors is exploiting technology to our fullest advantage. Social media and other digital technologies have made it easier and more economical than ever for philanthropic organizations and young people to connect with one other and raise money in a competitive environment. Embracing social media is now and will continue to be essential: a recent survey from the Millennial Impact Project found that eight in 10 young donors have smartphones and use them to read materials from nonprofit groups, and that three in four young donors have engaged with or shared nonprofit content on social networks. If they haven't already, philanthropic entities must redouble their digital and social media efforts to connect with a large group of people who are engaged and technologically savvy.

How Brands Are Using Twitter’s Vine: Statistics, Facts & Tips [INFOGRAPHIC] - AllTwitter

How Brands Are Using Twitter’s Vine: Statistics, Facts & Tips [INFOGRAPHIC] - AllTwitter: Did you know that 5 tweets per second contain a Vine link, and that studies are showing that a branded Vine is four times more likely to be seen than a branded video?

Low sign-ups force postponement of London Twestival

Low sign-ups force postponement of London Twestival: The London Twestival, a Twitter-based fundraising event due to be held this Monday, was called off this week citing low ticket sales and a lack of support from the tech community.

While the organisers of this year’s event, which was due to raise money for BeatBullying, say they are working to find alternative date for later this year, no date is yet fixed.

Software for Program Evaluation: What's Your Organization's Strategy?

Software for Program Evaluation: What's Your Organization's Strategy?: Most nonprofits conduct some kind of program evaluation, whether it’s simply keeping track of how many people have been directly helped by an organization’s services or complex multi-year studies of a program’s effects on the larger community. There is a wealth of resources out there for a nonprofit looking to design a logic model or define indicators, and lots of smart people have plenty to say about program evaluation as a discipline.

But at Idealware, we’ve noticed that very little has been said about how software can fit into and support a nonprofit’s program evaluation strategy.

Which Crowdfunding Platform Is Best for Your Organization?

Which Crowdfunding Platform Is Best for Your Organization?: It seems like there's a new crowdfunding website out there every week, but which one is right for your nonprofit? I looked at a few popular crowdfunding sites and dissected their cost plans, nonprofit support, and special features. What platform you choose really depends on the size of your nonprofit and what sort of campaign you plan to run. If you're just doing a general fundraising campaign, Razoo or CauseVox might be the way to go. If you are interested in offering merchandise, check out Teespring. If you're trying launch a project, like a community center or a film festival, KickStarter or Indiegogo might be the way to go.

New York State Nonprofits Trying to Get Paid Faster under Cuomo Administration Reforms - NPQ - Nonprofit Quarterly

New York State Nonprofits Trying to Get Paid Faster under Cuomo Administration Reforms - NPQ - Nonprofit Quarterly: The state’s Grants Reform Initiative allowed nonprofits to post their required information online once, rather than having to submit it for each grant application. In theory, that kind of consolidated information would overcome the problem of different state agencies working under wildly different application and documentation requirements. The reform initiative included other efficiency moves aimed at speeding up the process, including some elements of centralized procurement.

Articles - 2013 - How to make your questionnaire mobile-ready

Articles - 2013 - How to make your questionnaire mobile-ready: Today, survey respondents are in control. They choose not only if or when to take a survey but also how to take it. An online survey-taker may choose to take a survey on a tablet while riding on a train today, on a smartphone while waiting in a queue at the bank tomorrow and then on a PC or laptop at home over the weekend. For multiwave or diary studies, a respondent may take parts one, two and four on a mobile device and parts three and five on a PC. To maintain a broad frame that is as representative as possible of our target populations, we must include these on-the-go survey-takers and offer the right survey design to fit their preference and lifestyle.

School fundraising grows up with mobile wallets, daily deals — Tech News and Analysis

School fundraising grows up with mobile wallets, daily deals — Tech News and Analysis: With the growth of crowdfunding platforms like Kickstarter and Indiegogo, services like Fundly, Razoo and Dibbee have made it easier for schools (and other nonprofits) to solicit donations from their communities online. But other startups are pitching schools with even more interesting fundraising models that take a page from the books of consumer e-commerce companies.

Automattic takes on Storify with WordPress Media Explorer for curating tweets and YouTube videos - The Next Web

Automattic takes on Storify with WordPress Media Explorer for curating tweets and YouTube videos - The Next Web: Automattic has released a Media Explorer tool for the WordPress blogging platform that lets authors curate trending content from Twitter and YouTube all without needing to leave their post. The feature is available today for WordPress.com and WordPress.com VIP users.

Non-Profits Use Vine for Good

Non-Profits Use Vine for Good: With user attention spans shrinking, a new app from Twitter hopes to capture viewers attention in the blink of an eye. Vine prompts users to record and share six-second videos that loop over and over much like a gif. Most of these addicting little videos have a funny bent, but businesses have caught on to the trend. Retailer Urban Outfitters recently hosted a Vine contest in which it asked users to document a day in the life of their sneakers. Home Improvement chain Lowes is one of the leading brands on Vine with its #Lowesfixinsix series. Non-profits may not have expansive budgets, satellite hughesnet Internet or the latest camera equipment, but Vine levels the playing field.

Vine should interest non-profits because it is an inexpensive, effective way to spread a cause. Learn from proven businesses to create viral Vines.

Charity website to increase visibility of small causes - Daily News Egypt

Charity website to increase visibility of small causes - Daily News Egypt: Although there is a constant need for charitable giving, many small organisations struggle to get sufficient funds for their causes. A new website, Fa3elKheirEgypt.com, aims to solve this problem and increase the visibility of small charities to a wider audience.

LinkedIn Changes Could Impact Nonprofit Groups - NPQ - Nonprofit Quarterly

LinkedIn Changes Could Impact Nonprofit Groups - NPQ - Nonprofit Quarterly:LinkedIn has implemented some new changes into their social network, which may affect how nonprofits use the website, and specifically how groups will function. The new design will focus on user engagement, encouraging individuals to participate in posts and discussion in order for content to get noticed. These changes also aim to reduce the amount of spam and promotional content that appears in groups, a problem which has increased in the past few years.

Nonprofit Tech for Good has highlighted five changes that may have an impact on how nonprofits use LinkedIn. Here is a list of the new changes to look out for:

allAfrica.com: Tanzania: Charitable Giving - Where Are Tanzania's Affluent? (Page 1 of 4)

allAfrica.com: Tanzania: Charitable Giving - Where Are Tanzania's Affluent? (Page 1 of 4): IN December 2009, Luca Neghesti, a serial entrepreneur in Media, ICT and Logistics industries in Tanzania spearheaded a relief aid campaign for thousands of victims of the Dar es Salaam floods through the use of social media platforms.

Free Tools to Test Your Nonprofit's Website for Accessibility | NTEN

Free Tools to Test Your Nonprofit's Website for Accessibility | NTEN: "People generally associate the topic of web accessibility with the Americans with Disabilities Act (ADA), but I like to think of web accessibility as the practice of making websites with content, features and functionality that people of all abilities can access and use."

'via Blog this'

How to Grow Your Fundraising With Video Marketing In Five Simple Steps - Resource Center - AFP

How to Grow Your Fundraising With Video Marketing In Five Simple Steps - Resource Center - AFP: Unless you’ve been hiding under a rock for the last five years or so, you'll have undoubtedly noticed the infectious growth in online video. The reasons behind this explosion in online video are numerous, but it basically boils down to two big things: video drives 1. traffic and 2. conversions.

Video content is almost 17 times more likely to find itself on the first page of search results compared to a page without video. And once a visitor has arrived at your website they’re much more likely to stick around and take in your message in the form of video than with any other type of content.

Non-profits should not forget online platforms when reaching out to potential donors | Business | Kentucky.com

Non-profits should not forget online platforms when reaching out to potential donors | Business | Kentucky.com: Online is an important channel for nonprofits to include in their fundraising practices, and the options for online fundraising include much more than just a donate button on the organization's website.

Online fundraising should involve a coordinated, multi-faceted approach using tools such as email, website, video, social media, mobile, and SEO to solicit donations. They all need to work together.

Video: What Young Donors Want From Mobile Devices - Online Fundraising - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Video: What Young Donors Want From Mobile Devices - Online Fundraising - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Three-quarters of young donors in a recent survey said their biggest frustration with charity Web sites was that many are not designed to be used with a smartphone or tablet.

Tthe video interviews of donors produced as part of that survey—an annual report by Achieve, a fundraising consulting firm—support those findings.

Disaster-relief vending machines on the rise - The Japan News

Disaster-relief vending machines on the rise - The Japan News: When the Great East Japan Earthquake hit on March 11, 2011, Coca-Cola Japan Co. took advantage of the remote control functions on about 400 disaster-relief vending machines, equipped with batteries for backup, in the Tokyo metropolitan area and other locations.

The Tokyo-headquartered company offered more than 88,000 of its beverages for free to people who had difficulty returning home in the aftermath of the disaster.

The company said it later received words of gratitude such as, “It was nice to get a hot drink for free in such a cold situation.”

How to harness the power of social media - Telegraph

How to harness the power of social media - Telegraph: But there are a few hard-and-fast rules that business owners should adhere to if they want to avoid going from social hero to hapless zero.
Avoid the hard sell

University fundraising service to enter digital realm - The Pitt News: News

University fundraising service to enter digital realm - The Pitt News: News: TeleFund, Pitt’s telephone fundraising service, suspended its calling operation for a few weeks to take time to consider new ways to communicate with Pitt alumni.

“The way the world communicates is changing,” said Albert Novak, a vice chancellor in the Office of Institutional Advancement, which oversees TeleFund’s operations.

New Site Matches 'Crowdfunding' and Cause-Driven Contests - Philanthropy Today - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

New Site Matches 'Crowdfunding' and Cause-Driven Contests - Philanthropy Today - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: A new organization called BigLeap is marrying “crowdfunding” Web sites like Kickstarter and GoFundMe to competitions to attract dollars for innovative projects serving social goals, according to Forbes.

Opinion: Zuckerberg's big idea is no charity - CNN.com

Opinion: Zuckerberg's big idea is no charity - CNN.com: Mark Zuckerberg believes that connectivity is a human right. Or at least that's how he's framing his new project, Internet.org, a partnership with leading companies in the smartphone industry to bring Internet access to the developing world.

You could be generous and call this enlightened self-interest, but more likely, Internet.org is a canny business move dressed up to sound like charity.

Exciting Changes in the NTEN Community: Our New Community Platform | NTEN

Exciting Changes in the NTEN Community: Our New Community Platform | NTEN: After considering several different platform options we selected Higher Logic as the new "behind the scenes" software powering my.nten.org. Out of all the options we explored, we felt the features, look, and feel of the Higher Logic platform was the best fit to serve the NTEN community based on the feedback we received.

Abila Acquires Avectra - SiliconHills

Abila Acquires Avectra - SiliconHills: Abila, based in Austin, has acquired Avectra, based in McLean, Va.
The terms of the deal were not disclosed.
Abila, which changed its name in July from Sage Nonprofit Solutions, sells software to nonprofit organizations and government agencies. Avectra sells customer relationship management software to nonprofits and associations.

Comic Relief uses Google Hangouts for online comedy events | UK Fundraising

Comic Relief uses Google Hangouts for online comedy events | UK Fundraising: Comic Relief is using Google Hangouts to broadcast comedy shows, making it one of the first UK charities to exploit this interactive video broadcasting channel.

The Hangout Comedy Show will feature "some of the UK's funniest comedians". Viewers can even interact with the comedians if they wish, although the impact of a virtual heckle is yet to be established

Could the Future of Fundraising Be Social?: Associations Now

Could the Future of Fundraising Be Social?: Associations Now: "How much of a role does social media play in your fundraising goals?

According to a recent survey conducted by web-based social CRM provider Avectra , almost three-quarters of nonprofits believe social media will have a moderately or very positive impact on their fundraising efforts over the next year."

Facebook: The business of philanthropy | Marketplace.org

Facebook: The business of philanthropy | Marketplace.org: The homepage of Internet.org, a new nonprofit initiative started by Mark Zuckerberg that aims to remove some of the barriers to Internet connectivity worldwide, looks like that of a traditional non-governmental organization. A video shows African children playing, women working in fields, men dancing, all beneath a voice track of John F. Kennedy's "Peace" speech, delivered at American University in June, 1963. In that speech, Kennedy exhorted his audience to remember that "we all inhabit this small planet."

Knight Foundation Launches The Giving Day Play Book | Beth’s Blog

Knight Foundation Launches The Giving Day Play Book | Beth’s Blog: 4 Big Things You Need to do Now to Prepare a Successful Giving Day – By Beth Kanter and Bahia Ramos

So you want to start a Giving Day.

SaveWave › About #SaveWave

SaveWave › About #SaveWave: And that's where you can help. Join #SaveWave with Facebook and Twitter and twice a week, throughout the six week campaign, the latest RNLI rescue stories will automatic

Cause Crowdfunder Razoo Opens Up To Indivduals | Turnstyle

Cause Crowdfunder Razoo Opens Up To Indivduals | Turnstyle: Some of what made crowdfunding such a revolutionary idea--that a distributed group of people can make a huge impact on a person's life--has gotten obscured by a focus on bigger and bolder campaigns.

This is a trend that is ripe for disruption and an announcement today by Razoo, a "crowdfunding platform for causes," is the latest sign that the altruistic heart of the movement is alive and well.

Vine Tops 40 Million Users

Vine Tops 40 Million Users: nstagram hasn't hurt Vine's user growth much, if the latest numbers from the 6-second video sharing app are any indication.

Vine revealed in a tweet Tuesday that it now has more than 40 million registered users, up from 13 million users in early June — about six weeks before Instagram launched its own video sharing feature.

A Consumers Guide to Software for Volunteer Management

A Consumers Guide to Software for Volunteer Management: Volunteer-based organizations have to keep track of a lot of data, and the right software can help, freeing time for managing volunteers. This report will help you understand what software is out there, what to expect, and how the different solutions compare.

Foundation Facebook friends vote young scholars as grant recipient

News - The Telegram - Herkimer, NY: UTICA, N.Y. —

The Community Foundation recently hosted a three-week contest via its Facebook page that allowed nonprofits to vie for $500 to be used toward its programming.

Nonprofits who received grants from the foundation in 2012 were invited to write a paragraph sharing with the community how they would use the $500 if chosen.

Video: Young Donors React to Online Appeals - Online Fundraising - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Video: Young Donors React to Online Appeals - Online Fundraising - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Young donors want to know where their money is going and what their gifts will accomplish.

Those are two of the key lessons from young donors interviewed in videos produced by Achieve, a fundraising consulting firm that in July released its annual Millennial Impact Report.

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Nonprofits: Master ‘medium data’ before tackling Big Data | Philanthropy Journal

Nonprofits: Master ‘medium data’ before tackling Big Data | Philanthropy Journal: Every day, humanity adds approximately 2.5 quintillion bytes of data to our collective store of knowledge. Looking over this treasure trove, scientists, financiers, and business leaders are justifiably giddy about the potential of Big Data. For the nonprofit community, Big Data also offers immense potential. But with our mere billions of data points we're not quite ready for it. Instead, we need to get "medium data" right first.

Mobile emergency response still hampered by low bandwidth and fragmented networks | Innovation Trail

Mobile emergency response still hampered by low bandwidth and fragmented networks | Innovation Trail: Mobile technology is driving the modernization of disaster relief and public safety response. And, according to a recent report from the Brookings Institution, the rapid expansion of mobile devices and mobile driven data has already begun to save lives and alleviate suffering in disaster-struck communities.

Also check out the AFP Blog on Disaster Relief

Success = Right Tech at Right Time | LinkedIn

Success = Right Tech at Right Time | LinkedIn: Despite the clear nonprofit need and technology solution, the market simply wasn't ready. We needed to do a lot more work before we could get the critical mass of pro bono providers to populate the marketplace.

So, we changed course and lobbied the President to create A Billion Change, a challenge to secure pledges from 500 companies to not only provide pro bono services but also report on their activities. We also began to work with LinkedIn to leverage their network and corporate directory to enable us to provide even greater tools for nonprofits.

Using Vine Videos to Beef Up Your Written Content

Using Vine Videos to Beef Up Your Written Content: Twitter’s video service, Vine, has been making waves lately as a new platform that businesses can use to make an impression on their target audience. And while Vine certainly works to any business’s advantage on its own, it can also be used to enhance your written content as part of a larger campaign, or through linking and embedding Vine videos in your text.

Let’s take a look at a few ways

How to Make Visual Content for Social Media in 5 Minutes [Free Template]

How to Make Visual Content for Social Media in 5 Minutes [Free Template]

How Philanthropic Contests Can Spur Innovation - Social Good - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

How Philanthropic Contests Can Spur Innovation - Social Good - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: "The recently released “Why Contests Improve Philanthropy” compiles lessons from the John S. and James L. Knight Foundation’s six years of offering open philanthropic contests."

CEOs Must Embrace Social Media…Finally - NPQ - Nonprofit Quarterly

CEOs Must Embrace Social Media…Finally - NPQ - Nonprofit Quarterly: Businesses are now realizing that the CEO must be involved in social media activities. It “raises a company’s thought leadership and credibility. CEOs reap these benefits including a raised profile,” says the piece written by Brigitte Yuille.

This is especially true for nonprofits, where thought leadership and credibility are much more critical to an organization’s brand. Nonprofits are often defined by their policies, services and relationships with their communities—to a much greater extent than a business selling a product, for example.